Photography by Ward believes good photographs help to sell; and our clients believe so too. Here's what one, The Roof Box had to say...

"WE'VE LEARNED THAT SALES RISE CONSIDERABLY IF CUSTOMERS CAN SEE EXACTLY WHAT THEY'RE BUYING. POOR QUALITY IMAGES ... REDUCE A WEB SITE'S SUCCESS"

Photography by Ward's clients extend across a wide range of business types and commercial image requirements; below are a few examples of the types of projects undertaken.

How Photography by Ward has worked with clients

The wholesale business

The web is an increasingly important part of marketing and sales for many companies. The Roof Box Company is a successful North West wholesale business supplying car accessory products to retailers throughout the UK. It uses its web-site to sell its products and despite the fact that many of the manufacturers do provide images of their products they still want commisioned product photography to ensure the customer has the best photographic information upon which to make their choice. Photography by Ward has undertaken volume product photography for the last 5 years, the work is carried out on the client's site and both quality and quantity is important.

                     

The individual artist-makers

In contrast to a wholesale type of business, other clients are highly individual art and craft businesses, who need to represent their unique work to potential customers and to galleries and judges in the art world. Here web sites can be important but it is also key that the work can look good in glossy magazines and in promotional cards and posters. Photography by Ward's challenge is to help them show the originality of their work and the nature of the work often presents a high degree of technical challenge. Often this work is done in the studio in a creative partnership between photographer and maker. One example of this is the work of Joan Bideau, a successful artist-maker for over thirty years who makes ceramic figurative pieces. The moody photos were created in the studio and the whole process made for a written feature in the Craftsman's "Craft and Design" magazine. Click here to see a pdf of that feature (opens in a new window 676kb file).

Jude Stoll is a glass-maker and has been selected to take part in the prestiguous International Festival of Glass Exhibition's British Glass Biennale. Glass is notoriously difficult to photograph and yet when photographed well, the results are stunning. To see some of Jude's work including some of Photography by Ward's images click on this link to open her web site in a new page.

The retailer hundreds of miles away

Distance is no object to getting the best images to promote your business. Brighton men's accessory retailer Denisonboston asked Photography by Ward to produce some creative shots which would match their distinctive product style to be used for entry to a prestiguous competition. By using couriers to bridge the gap between north and south they were able to take advantage of Photography by Ward's creative expertise. "By working with Photography by Ward at this professional level, we achieved images that were exactly what we were looking for and even beyond our expectations."

Click here on our go to jewellery Photography by Ward link to visit our specialist jewellery Photography by Ward website and see this case study in full detail.

           

The characterful producer

The web designers may have idly thought "white background" photography but the client had a clear view of what she wanted and that wasn't it.

The business as a well-established specialist cheese maker wanted the images to capture the real mood and tradition of hands-on production. Hygiene is important in the process but the premises were old and full of character, a vision of cheese making from centuries past. Working closely with the owner the images needed to capture the real essence and charm of the place, something which translates into the product itself. Even cows and goats were invited into the proceedings, (with location photography you can never quite predict what will arise!) and the results were just what the owner wanted.

       

If you think your business would benefit from the boost of high quality professional images then contact us to discuss your specific needs.